How Gap Became A Gender-Smart Company
Gap Inc. launched its Personal Advancement & Career Enhancement (P.A.C.E.) program, 14 years ago. This program was launched to support women globally who work in the apparel industry. Gap Inc. recently announced 2025 women’s empowerment goals for the company’s supply chain, building on the success of the P.A.C.E. program. In fact, this is an effective, sustainable, and scalable model, yielding real gains for women moving up on the factory floor
More importantly, P.A.C.E. has promoted the following,
- the workforce development and stable supply chains by enabling women to build skills,
- to participate in technical training, and
- advancement in factory workplaces.
In addition, by partnering with Gap Inc., the International Center for Research on Women (ICRW) developed a curriculum and evaluation system. This system tracks the program’s impact across all countries. Especially, in countries where P.A.C.E. has been implemented. This curriculum also includes:
- the lessons around communication,
- problem-solving & decision-making, and
- time and stress management.
Moreover, the company is on target to have one million women and girls participate in the program by the end of 2022. Therefore, P.A.C.E. has also led to greater productivity and lower turnover. The complementary outcome is that Gap Inc.’s stock has increased.
Gap Inc. Investors
ICRW found the program benefits workers and their families. Especially, in the apparel businesses that develop and retain stronger talent. Gender-smart companies are those owned by women. Hence, those that integrate gender best practices throughout their operations.
At any rate, this kind of growth, in turn, appeals to investors. Moreover, they are increasingly focusing on gender equity benchmarks and indices as a measure for success. Also, Companies that have more diverse management teams see an increase in innovation and yield 19% higher revenue.